Ermengildo Zegna XXX My Cesare Sneakers

Have it your way with My Cesare.

Putting a new spin on personalization are Ermengildo Zegna and the latest piece of their XXX collection, the My Cesare sneakers.

Launched during the latest Milan Men’s Fashion Week A/W19, the sneakers mark a brand first in that they are fully customizable in style, colour and look. With over 1000 possible combinations for each sneaker, this marks not only a brand first, but means that Zegna have the honour of being the only brand in the world to offer this level of customization.

Using a new and innovative multi-material design, fashion fans can choose from a range of Pantone colours for the all-important logo, overlapping mesh and leather upper as well as detailing and even the sole, meaning with so many options, no two pairs will ever really be the same.

For the launch, the brand looked to its XXX personalities across the world and partnered with the likes of American singer Topaz Jones, English poet and model Sonny Hall and music artist A.Chal, who will all be featured, alongside their designs, in the upcoming campaigns.

Available at selected boutiques worldwide, through Farfetch.com and WeChat, personalized fashion doesn’t come overnight with each pair taking around eight weeks to complete.


Written by
Poppy covers a wide range of topics at Billionaire, having spent the past 13 years at companies including Singapore Tatler, Her World Plus and Harpers Bazaar UK. She has a passion for fashion, jewellery and travel as well as an avaricious fascination with crime novels. Follow her at poppypskinner on Instagram.

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